Holo Market by Riki Yoshida is a Japanese menswear label with concept of abonormal,
luxury uniform and gender neutral silhouettes inspired by travel and art.
The fabric’s distinct colors and prints are the result of a hand screen printing technique that evolved from traditional Japanese ‘Yuzen’ dyeing in Kyoto.
ABOUT RIKI YOSHIDA
For over 15 years, Riki Yoshida, a textile designer and hand-printing artisan,
has been creating fabrics for major domestic and international brands ranging from streetwear to luxury.
He began making clothes as a hobby during his tenure at Hisayama Senko, a dyeing factory in Kyoto that has been in operation since 1989,
and launched his own label, 9M, in 2019. Beginning in Spring/Summer 2023, the brand was renamed to HOLO MARKET.
His works are often influenced by his travels and the arts.
He lives in Kyoto with his wife, two daughters, and two sons, and enjoys weekend trips to Lake Biwako.
402 1-4-9 Shoto Shibuya-ku Tokyo Zip 150-0046 Japan